OSAKA: The Pavilion at Expo 2025 Osaka hosted the “Esports: Game On” event in July, highlighting the Kingdom's growing influence in digital entertainment and esports.
Taking place at the Festival Station, the two-day event welcomed 8,500 visitors and various organizations such as the Saudi Esports Federation, Qiddiya, Savvy Games Group, the Esports World Cup Foundation, and The Royal Institute of Traditional Arts to showcase 's growth in the industry.
The event featured panel discussions related to esports, gaming, and anime, as well as Saudi heritage. Visitors also had the chance to experience an interactive gaming arena and a photo wall.
Ghazi Faisal Binzagr, the ambassador of the Kingdom of to Japan and commissioner general of the Pavilion, said: “By bringing together industry leaders and visionaries from both and Japan, this event highlighted the Kingdom’s growing role in shaping the global gaming and esports landscape.
“It was inspiring to witness so many visitors engaging with the future of digital entertainment. Through this platform reaffirmed its steadfast commitment to driving innovation, attracting investment, and nurturing talent in the gaming and esports sectors.”
The event was one of 700 taking place at the Pavilion, which is second only to the host country’s in size at Osaka. The pavilion offers a wide variety of experiences related to culture, heritage, and art.
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