Bella Hadid’s Orabella launches new collaboration

Bella Hadid’s Orabella launches new collaboration
American Dutch Palestinian supermodel Bella Hadid is expanding her beauty brand, Orebella, into the world of accessories. (Instagram)
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Updated 23 June 2025

Bella Hadid’s Orabella launches new collaboration

Bella Hadid’s Orabella launches new collaboration

DUBAI: American Dutch Palestinian supermodel Bella Hadid is expanding her beauty brand, Orebella, into the world of accessories — and she’s doing it with a little help from her close friends.

Hadid has teamed up with Wildflower Cases co-founders Sydney and Devon Lee Carlson to launch a limited-edition collaboration featuring two dreamy new products: an iPhone case and a “Scentable Wristlet.”




Bella Hadid has teamed up with Wildflower Cases co-founders Sydney and Devon Lee Carlson to launch a limited-edition collaboration featuring two dreamy new products: an iPhone case and a “Scentable Wristlet.” (Instagram)

Hadid took to Instagram to announce the launch, writing, “Feeling like the luckiest girl in the world to be able to be creative with my beauty boss sisters. Life is beautiful when we have the opportunity to watch our friends winning. So proud of you two. So proud of our teams. So proud of us. Love you all — thank you for bringing this vision to life.

“Cases ANDDDD our most special scented wristlets to keep the orebella scent of your choice on you at all times! Been wanting to make this accessory for a while, had the idea for scented bracelets and wristlets, and my sisters pulled it all together for us. Love you guys so much,” she added.

Teased earlier on Instagram through behind-the-scenes campaign shots, the collaboration blends Orebella’s fragrance-forward ethos with Wildflower’s unique phone accessory style.

The iPhone case is designed with a celestial sky motif and a delicate crescent moon, channeling Hadid’s signature mystical aesthetic — part of what the trio call a “girl gang collection,” celebrating the friendship between Bella, Devon, and Sydney.

Meanwhile, the Scentable Wristlet introduces a functional — and fragrant — twist. Designed to hold a small vial of Orebella’s signature scent, the wristlet allows users to carry their favorite fragrance with them wherever they go, seamlessly merging style with sensory self-expression.

Orebella, which launched in May last year with a sell-out line of clean fragrance mists, is rooted in Hadid’s love of scent layering, spirituality, and beauty rituals.

Hadid wrote on her website at the time: “For me, fragrance has always been at the center of my life — helping me feel in charge of who I am and my surroundings. From my home to nostalgic memories, to my own energy and connection with others, scent has been an outlet for me. It made me feel safe in my own world.”


Egypt campaigners demand artefact returns after Dutch govt agrees to send back 3,500-year-old stone head

Egypt campaigners demand artefact returns after Dutch govt agrees to send back 3,500-year-old stone head
Updated 35 sec ago

Egypt campaigners demand artefact returns after Dutch govt agrees to send back 3,500-year-old stone head

Egypt campaigners demand artefact returns after Dutch govt agrees to send back 3,500-year-old stone head
  • Move comes as Grand Egyptian Museum in Cairo opens to the public
  • Zahi Hawass, Egyptologist and former minister of antiquities, starts petition to return Rosetta Stone, plus items from Paris and Berlin

LONDON: Campaigners in Egypt have demanded the return of artefacts held in Europe after the opening of the Grand Egyptian Museum in Cairo.

It comes as Dick Schoof, the outgoing prime minister of the Netherlands, announced that a 3,500-year-old stone head from the dynasty of Thutmose III would be returned to Egypt during a summit with President Abdel Fattah El-Sisi in Cairo on Sunday.

The handover, to take place later this year under the 1970 UNESCO Convention, comes after the item was seized in Maastricht at an art fair in 2022.

Items including the Rosetta Stone at the British Museum in London are among the most important in both Egyptian and world ancient history, and Zahi Hawass, Egyptologist and former minister of antiquities, launched a movement to pressure international governments into returning them in 2010.

As well as the Rosetta Stone, Hawass’ campaign also seeks the repatriation of a bust of Nefertiti from the Neues Museum in Berlin, and the Dendera Zodiac in the Louvre.

It was derailed by political upheaval caused by the Arab Spring in 2011, but Hawass now believed the tide is turning.

“In the past, they said your museums weren’t qualified,” Hawass told The Times. “Now we’ve built more than 22 museums to the highest standards — some more modern than those in America or Europe.”

Egypt banned the export of all historic items in 1983, but illegal digging and black market sales remain widespread and lucrative.

“They dig destructively, interested only in what they can carry,” said Monica Hanna, dean of Egypt’s Arab Academy for Science and Technology. 

Hanna, who founded the Repatriate Rashid campaign to return the 18 artefacts taken in the Rosetta Stone export in 1801, said the decision of the Dutch government may “encourage those who want to do the right thing to do it.”

She added that Western museums could no longer guarantee the security of items, saying: “What about the recent theft from the Louvre, the 2,000 items stolen from the British Museum last year, or environmental activists pouring oil on Egyptian artefacts in Germany?”

Hanna added: “We don’t want every Egyptian artefact abroad. We want those essential to Egypt’s narrative.”

Hawass now plans to submit an official document petitioning for the return of artefacts after receiving 1 million signatures, with campaigners across Egypt’s major museums to ask visitors to sign up.

“This concerns the international community — the Egyptian people I represent, supported by the government and the president himself,” Hawass said.

Egypt has gone to great lengths to track down stolen items in the past few years, securing the return of over 5,000 since 2020, including 114 from the US and 91 from France. In 2019, a gilded coffin of Nedjemankh was returned after an investigation found export licenses were forged during its sale to the Metropolitan Museum of Art in New York for $4 million in 2011. 

The Rosetta Stone, taken by British forces to London in 1802 after its discovery by French soldiers in 1799, dates from 196 B.C. and features ancient Egyptian hieroglyphs, as well as Demotic and Greek script. It was key to deciphering the ancient Egyptian language after it was translated by Jean-Francois Champollion in 1822.