Hajj & Umrah Conference draws more than 150,000 visitors

Hajj & Umrah Conference draws more than 150,000 visitors
The fourth Hajj and Umrah Services Conference and Exhibition, titled “A Passage to Nusuk” ended on Thursday in Jeddah. (SPA)
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Updated 17 January 2025

Hajj & Umrah Conference draws more than 150,000 visitors

Hajj & Umrah Conference draws more than 150,000 visitors
  • The annual forum showcased innovative technology that will assist pilgrims
  • The minister announced that the next edition of the conference will be held in November

JEDDAH: The fourth Hajj and Umrah Services Conference and Exhibition, titled “A Passage to Nusuk” ended on Thursday in Jeddah.
The event was organized by the Ministry of Hajj and Umrah in collaboration with the Pilgrim Experience Program— an integral component of Saudi Vision 2030.
Over its four days, the event attracted more than 150,000 visitors, according to the organizers, as well as participants from more than 100 countries.
Speaking at the closing ceremony, Minister of Hajj and Umrah Tawfiq Al-Rabiah
stressed that the conference represented “a qualitative leap in providing innovative solutions to serve the guests of Allah.”
He said that more than 320 agreements dedicated to serving pilgrims had been signed at the conference, reflecting ’s commitment to developing all services related to Hajj.
“These agreements contribute to facilitating procedures and improving the overall experience of pilgrims,” Al-Rabiah said.
The minister also announced that the next edition of the conference will be held in November.
The organizers stated that more than 2,000 trainees attended 56 workshops covering Hajj-related specializations at the conference, which also showcased new innovations aimed at enriching pilgrims’ experience.
In a step to encourage such innovation, the conference included the Sustainable Solutions Challenge and the Humanizing the Holy Sites Hackathon, in which more than 1,000 participants competed to present innovative solutions to improve the experience of pilgrims.
Visitors of many different nationalities attended the exhibition, and those who spoke to Arab News expressed their admiration for the event.
Nawal Abdulwahab from Egypt said: “It is obvious is keeping pace with and harnessing various modern technologies for the comfort of visitors to the Holy House. This is what I have witnessed this year.”
Abu Bakr Muhammad, a Nigerian national, pointed out the Kingdom’s commitment to bringing the countries of the world together under one roof to ensure the best for pilgrims and worshippers.
“Things are really getting better every year and I hope these advanced services will be implemented on the ground,” he said.


New program to spark creativity and innovation

New program to spark creativity and innovation
Updated 04 November 2025

New program to spark creativity and innovation

New program to spark creativity and innovation
  • It aims to turn creative ideas into sustainable projects aligned with the Kingdom’s entertainment development goals

RIYADH: The General Entertainment Authority has launched the “Entertainment Innovations” program to boost creativity and innovation in ’s entertainment sector.

Aimed at empowering talent and entrepreneurs, the program helps develop solutions that enhance sector growth and global competitiveness, the Saudi Press Agency reported on Tuesday.

Registration is now open for the program. More than 100 participants will form diverse teams supported by mentors and industry experts, the SPA added.

The program includes several phases: registration via the authority’s website, screening and team selection for a virtual bootcamp, and a three-day challenge culminating in final presentations before judges, where winners will be honored.

The program focuses on building business models, brand identity, prototypes, and go-to-market strategies, the SPA added.

It aims to turn creative ideas into sustainable projects aligned with the Kingdom’s entertainment development goals and foster collaboration among creators, investors, and experts.

The program targets three goals: promoting innovation in entertainment, attracting specialized talent in technology, design, and entrepreneurship, and expanding the pool of young creatives in the sector.

In total, SR300,000 ($80,000) in prizes and support packages worth more than $1 million will be awarded to the top three winners.