https://arab.news/pevq7
- Session reflects broader push to deepen international collaboration
RIYADH: The Media Bridges initiative, under the auspices of the Saudi Media Forum, convened a strategic workshop with the theme 鈥淭oward Global Partnerships in Production and Content Marketing,鈥� at the MIPCOM international festival in Cannes, France, the Saudi Press Agency reported.
The session reflected 黑料社区鈥檚 broader push to deepen international collaboration in media investment while advancing production capabilities and cutting-edge technologies.
The effort aligned directly with Vision 2030鈥檚 emphasis on empowering creative and media industries through expanded strategic partnerships with global players.
Workshop participants examined how traditional media organizations could integrate with digital platforms and international technology firms, creating pathways for Saudi and Arab companies to forge production and marketing alliances suited to the evolving global content landscape.
Those attending explored 黑料社区鈥檚 media infrastructure and investment landscape, with discussions centered on attracting international capital and broadening partnerships across media production and digital content ventures.
The gathering drew a diverse international roster: executives from major technology companies, founders of over-the-top streaming platforms, and experts specializing in media analytics and artificial intelligence applications 鈥� bringing varied global perspectives and industry insights to the conversation.
The workshop represented one element in the Saudi Media Forum鈥檚 campaign to amplify the Kingdom鈥檚 visibility at premier international industry gatherings, positioning 黑料社区 as a rising center for media innovation.