Ketchup to Moon rock: What’s the point of a World Expo?

Ketchup to Moon rock: What’s the point of a World Expo?
The huge events, which draw millions of visitors to a chosen city every five years or so, hark back to London’s 1851 Great Exhibition held inside the Crystal Palace. (AFP)
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Updated 13 April 2025

Ketchup to Moon rock: What’s the point of a World Expo?

Ketchup to Moon rock: What’s the point of a World Expo?
  • The huge events, which draw millions of visitors to a chosen city every five years or so, hark back to London’s 1851 Great Exhibition held inside the Crystal Palace

OSAKA: Expo 2025 kicked off Sunday in the Japanese city of Osaka but in the age of online information and mass tourism, what is the purpose of a World’s Fair?
The huge events, which draw millions of visitors to a chosen city every five years or so, hark back to London’s 1851 Great Exhibition held inside the Crystal Palace.
As 160 countries and regions show off their technological and cultural achievements at the six-month Osaka Expo, AFP looks at what it’s all about:
Expanding on national expositions in Paris at the dawn of the Industrial Revolution, Imperial Britain built an immense glass Crystal Palace to host 14,000 exhibitors from 40 countries.
That marked the start of the Expo phenomenon that over the decades introduced the world to ketchup, the telephone and X-ray machines among myriad other technologies.
The Paris edition of 1889 featured the Eiffel Tower — intended as a temporary attraction — and Pablo Picasso’s anti-war painting “Guernica” was first shown at one in 1937.
Historically, World’s Fairs did not just exhibit new technologies but also included racist displays of actual people from the colonies of the time.

While World Expos still showcase future technologies, some argue that the advent of the Internet, mass media and cheaper foreign travel have made them redundant.
Middle school teacher Yusuke Nagasawa said attending was a “valuable learning experience, to be able to actually experience the realism and warmth of the people, which cannot be conveyed through a screen.”
“I’ve seen the excitement, and people from various countries have approached me for chats,” added Nagasawa, who plans to bring about 140 pupils to the Expo next month.
Among the dizzying number of displays this year are a meteorite from Mars, a beating “heart” grown from stem cells, and the world’s largest wooden architectural structure.
Since 1928, the Paris-based International Exhibitions Bureau has run the Expos. More than 180 countries are members and the host city is chosen by a vote of its general assembly.
This is Osaka’s second World Expo after the 1970 edition — featuring a Moon rock — that was attended by 64 million people, a record until Shanghai in 2010.
The United States once held frequent World’s Fairs, as they are known there, leaving behind landmarks such as the Space Needle in Seattle and New York City’s Unisphere.
But the world’s largest economy last hosted one in 1984, with some experts saying their popularity has been overtaken by the Olympic Games and attractions such as Disneyland.

Buildings often take center stage at World Expos and this year is no exception, with each country dressed to impress.
The Chinese pavilion’s design evokes a calligraphy scroll, while the Portuguese one created by Japanese architect Kengo Kuma features ropes that “evoke the movement of the ocean.”
“Expos have always acted, and continue to act, as places of architectural experimentation,” said Isaac Lopez Cesar from Spain’s University of A Coruna.
They offer a forum “where new architectural forms, new materials, new designs and structural typologies, and, in general, new technological advances applied to architecture are tested,” he told AFP.
Themes of sustainability run through the Expo, including at the bauble-like Swiss pavilion, which aims to have the smallest ecological footprint.
According to Japanese media, only 12.5 percent of the wooden “Grand Ring” — a vast structure that encircles most of the national pavilions — will be reused.


Jonathan Bailey named People magazine’s 2025 Sexiest Man Alive

Jonathan Bailey named People magazine’s 2025 Sexiest Man Alive
Updated 05 November 2025

Jonathan Bailey named People magazine’s 2025 Sexiest Man Alive

Jonathan Bailey named People magazine’s 2025 Sexiest Man Alive
  • Bailey takes the mantle from “The Office” star John Krasinski, who was the 2024 selection
  • The 37-year-old had audiences swooning as Prince Fiyero in his 2024 big-screen debut in “Wicked,” the popular movie musical

Something has changed for “Wicked” star Jonathan Bailey, something is not the same — he is People magazine’s Sexiest Man Alive for 2025.
The magazine’s pick was announced Monday night on “The Tonight Show Starring Jimmy Fallon.” Bailey takes the mantle from “The Office” and “Jack Ryan” star John Krasinski, who was the 2024 selection.
“It’s a huge honor,” Bailey, 37, told the magazine. “Obviously, I’m incredibly flattered. And it’s completely absurd.”
Bailey had audiences swooning as Prince Fiyero in his 2024 big-screen debut in “Wicked,” the popular movie musical in which he proudly urges fellow students to join him in his shallowness. The second half arrives in theaters Nov. 21.
He dripped with charm as Lord Anthony Bridgerton on Netflix’s “Bridgerton,” and earned a 2024 Emmy nomination for his role in the Showtime series “Fellow Travelers.” Most recently, he starred in “Jurassic World Rebirth,” which came out in July.
Bailey told Fallon that the title was an “honor of a lifetime.”
“I’m sort of thrilled that People magazine have invited someone in – bestowed this honor on someone who can really cherish the value of a sexy man,” he said.
Bailey told People that he’s known he wanted to be an actor since he was 5 years old and his grandmother took him to see a production of the musical “Oliver!” Within two years he had achieved that dream, preforming with the Royal Shakespeare Company.
The first Sexiest Man Alive was Mel Gibson in 1985. Other past recipients include Brad Pitt, George Clooney, John F. Kennedy Jr., David Beckham, Michael B. Jordan, John Legend, Dwayne Johnson, Paul Rudd, Pierce Brosnan and Patrick Dempsey.
Bailey, who will be the cover story in People’s edition coming out Friday, had to stay tight-lipped about the news. But he admitted to the magazine that he couldn’t keep it a complete secret — he shared to news with his dog Benson, who will also be featured in the magazine.