Simi and Haze Khadra donate SimiHaze Beauty sales to LA fire victims

Simi and Haze Khadra donate SimiHaze Beauty sales to LA fire victims
Simi and Haze Khadra announced that 100 percent of all sales generated through their beauty brand will be donated to aid people affected by the recent Los Angeles fires. (Instagram)
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Updated 18 January 2025

Simi and Haze Khadra donate SimiHaze Beauty sales to LA fire victims

Simi and Haze Khadra donate SimiHaze Beauty sales to LA fire victims

DUBAI: US Palestinian beauty entrepreneurs Simi and Haze Khadra, the twin founders of SimiHaze Beauty, are stepping up to support those in need in their Los Angeles community.

This week, the duo announced that 100 percent of all sales generated through their beauty brand will be donated to aid displaced Black and Latino families affected by the recent LA fires.

The contributions will be directed to individual GoFundMe campaigns for families who have lost their homes or been displaced.

In a heartfelt message shared on Instagram, Simi and Haze highlighted the significance of their connection to Los Angeles, a city they have called “home for the past 14 years.” “Our community means everything to us,” they expressed, emphasizing their commitment to giving back during challenging times.

Their efforts mirror the actions of other public figures, such as The Weeknd, who recently pledged $1 million to support firefighters and residents affected by the wildfires.

In light of the disaster, the singer, born Abel Tesfaye, also postponed a concert at the Rose Bowl as well as the release of his upcoming album.

“Out of respect and concern for the people of Los Angeles County, I am canceling the Rose Bowl concert originally scheduled for January 25th,” he wrote on social media. “My focus remains on supporting the recovery of these communities and aiding its incredible people as they rebuild.”

For Simi and Haze, this initiative reflects the values their beauty brand has embodied since its launch in 2021. Known for their bold and innovative stick-on makeup designs — such as chrome wings and holographic cat-eyes — SimiHaze Beauty quickly gained attention for making statement looks effortless.

The brand later expanded its offerings to include a wider range of products, from lipsticks and bronzing powders to mascaras.

In 2024, they expanded their brand to the Middle East, describing the experience to Arab News as “so surreal.”

“The market has been such a huge goal of ours since we started because we grew up here,” Simi said in a previous interview. “We’re so happy that our products are finally accessible to our amazing followers here.”


Exploring the Grand Egyptian Museum, home to ancient treasures

Exploring the Grand Egyptian Museum, home to ancient treasures
Updated 54 min 11 sec ago

Exploring the Grand Egyptian Museum, home to ancient treasures

Exploring the Grand Egyptian Museum, home to ancient treasures

CAIRO: The Grand Egyptian Museum opened its doors to the public on Tuesday and attracted around 18,000 visitors, underscoring widespread enthusiasm to explore Egypt’s newest cultural and archaeological landmark.

Fittingly, GEM opened on a historic date, marking 103 years since the legendary discovery of Tutankhamun’s tomb on Nov. 4, 1922.

The largest archaeological museum in the world dedicated to a single civilization, GEM is located around 2 km from the Giza Pyramids and covers a total of 490,000 sq. meters.

The Grand Egyptian Museum opened its doors to the public on Tuesday and attracted around 18,000 visitors on its first day. (Arab News Photo)

Despite the large number of visitors on Tuesday, movement between the 12 exhibition galleries remained smooth and organized. Interactive screens and 3D displays provide engaging ways to explore information, while additional resources such as photographs, informational panels, and virtual reality rooms offer diverse visual and educational content.

Also on Tuesday, the museum announced the launch of a new audio guide service, enabling guests to navigate the exhibits housing over 57,000 artifacts with relative ease.

The museum is home to  over 57,000 artifacts. (Arab News Photo)

The exhibition space dedicated to Tutankhamun has caused a stir, with international deadlines celebrating the first-ever full showcase of the famed pharaoh’s belongings.

Arab News toured the gallery on Tuesday, along with exhibitions dedicated to parts of a now-underwater city found off the coast of Alexandria and to Khufu’s solar boats, grand vessels discovered in 1954 that may have been intended to carry the pharaoh’s soul into the afterlife.

The Tutankhamun gallery is home to more than 5,000 artifacts showcased together for the first time, just as Egyptologist Howard Carter would have discovered them 103 years ago.

Chariots on show in the Tutankhamun gallery. (Arab News Photo)

The gallery’s innovative design immerses visitors in the life of Tutankhamun, who ruled circa 1333 – 1323 B.C., taking museum goers on a journey that brings each stage of his story to life.

“Our philosophy is form follows content. The narrative defines the space. In the Tutankhamun Gallery, the objects themselves tell the story of the young king, his life, his death, and his journey into the afterlife,” German interior design expert Shirin Frangoul-Brückner, managing director of Atelier Bruckner, who participated in the interior design of Tutankhamun’s gallery, told Arab News.

Tutankhamun’s iconic golden mask saw visitors gather in awe, while seldom-seen artifacts like the huge coffin of the Golden King are also on display. The mummies of his two daughters, born prematurely, are also housed in the gallery.

The mummies of Tutankhamun's two daughters, born prematurely, are also housed in the gallery. (Arab News Photo)

Another fascinating draw are the solar boats of King Khufu, who reigned during the 26th century B.C. The story of their discovery began in 1951, when then-Chief Inspector of Antiquities at Giza Mohamed Zaki Nour commissioned Antiquities Service architect Kamal Al-Mallakh to tidy up the south side of the Great Pyramid. In May 1954, upon removing the original enclosure wall of the pyramid complex, two sealed pits were uncovered.

The transportation of King Khufu’s boats to the GEM complex took approximately 72 hours and began on August 5, 2021. The gallery’s four floors provide a fresh approach to typical museum displays, with the first three levels offering a complete tour around the boat for an engaging visitor experience.