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MADINAH: A new seasonal dates marketplace has opened in Madinah’s Central Dates Market, offering 54 complimentary vendor stalls designed to boost entrepreneurship among young Saudis and support local families in business, the Saudi Press Agency reported.

According to SPA, this initiative reflects the organizing authorities’ commitment to enhancing participation from various community sectors and providing an enabling environment for developing small and medium-sized enterprises.

The two-month initiative operates daily from 5 a.m. to 10 p.m., targeting job market entry for Saudi youth through accessible commercial opportunities. The program allows emerging entrepreneurs and startup founders to tap into the foot traffic at the popular seasonal dates market while engaging directly with consumers.

According to Ayman bin Mohammed Al-Sayed, regional director general of the Ministry of Environment, Water and Agriculture: “The 900-square-meter tent represents part of a broader seasonal markets framework. The system seeks to streamline dates commerce while maintaining transaction efficiency through comprehensive electronic documentation — a move designed to ensure transparency and protect the interests of farmers, brokers and buyers alike.” 

According to SPA, the free retail spaces enable youth and family-run businesses to participate in the seasonal economy, Al-Sayed said. Participants can showcase varied product lines, potentially increasing household incomes while strengthening their role in the local economy.

For visitors, the market offers access to authentic regional products known for their quality and diversity, creating an enhanced shopping experience that supports domestic production.